I Can! Diabetes Prevention Campaign

Print & Digital Advertising

The I Can! Diabetes Prevention Program is a statewide public health initiative for the Mississippi State Department of Health that encourages individuals to prevent or delay Type 2 diabetes through sustainable lifestyle changes. This project includes a suite of patient-focused materials such as posters, brochures, rack cards, and social media ads, along with provider-focused brochures, rack cards, and referral cards.

Role: Designer

Creative Director: Marc Leffler

Art Director: Kaiyla McKenzie

Copywriter: Bryan Matthews

Woman exercising outdoors holding dumbbells for Mississippi I Can diabetes prevention health poster.
Bus shelter billboard displaying I Can diabetes prevention campaign by Mississippi Department of Health.
Mississippi State Department of Health I Can diabetes prevention program tri-fold brochure layout.
I Can diabetes prevention program rack card showing seniors exercising and healthy lifestyle tips.
Billboard advertisement for I Can diabetes prevention program by Mississippi Department of Health.
I Can CDC-approved diabetes prevention program referral card with enrollment details and lifestyle benefits.